content marketing

Devising A Content Marketing Strategy For Your Biz
This presentation provides insight into writing a company blog and developing a content marketing strategy for your business. Using tried and tested inbound marketing practices it will help you attract customers by blogging.

5 Signs You Should Outsource Your Blog In 2018
Lack of time, lack of ideas, and lack of skills are all signs that you should outsource you blog. Here we explore why blog outsourcing is so popular.

CPD: Learning The HubSpot Inbound Methodology
Business blogging comes under ‘inbound marketing’, but what does that actually mean. Find out what I’ve learnt from taking my HubSpot Inbound Certification.

Questions To Ask Your Content Writer Before Contracting Them
Before engaging a content writer or blog writer for your company blog there are some pertinent questions you should ask. Here is a starter for 5.

Repurposing Blog Content: For An Easy Life!
What can your do with your evergreen blog content to give it a new lease of life and make it work harder for your business blog? Ideas here in this repurposed presentation, sharing ways to maximise your blog content.

What Will A Company Blog Do For Your Business?
A company blog can support many functions in your organisation but to do this effectively you must understand how this works and align it with your business objectives. All explained here:

A Year Of Delivering Blog Writing Services
Do you struggle with your company blog writing? You’re not alone, even a ‘professional’ ghost blogger finds it hard to prioritise their own blog writing over other core business tasks and jobs.

Every Start Up Entrepreneur Needs A Blog
Starting a blog can not only grow your business but it can also help you articulate your start up vision and goals. Here we explore the value of a company blog for entrepreneurs.

The Periodic Table Of Content Marketing
Here’s a great infographic sharing all the elements of content marketing. A really useful resource for putting your content strategy into action. Start with your strategy, pick a format and choose a content type…

What Is Interactive Content?
Want a way to engage your target audience proactively? Interactive content marketing could be for you! Here we explore what it is and how to do it effectively.