Anyone with the Wordpress plugin Yoast for SEO will be aware of the ‘focus keyword’. Here we explain how to use them and what to choose. Top tip! Don’t let Yoast rule your blog, but use it to help focus your post.
You may have heard that blogging is good for SEO. But this should never be the only reason you blog. Content is king, but not any old content. Prioritise great quality content and everything else will fall into place.
I’m not into fishing, although I once caught a trout fly-fishing, which I believe is quite a skilled thing to do. However I do think fishing is a good analogy for using keywords in your blog posts. Why? Find out here.
Here’s a basic guide to optimising your blog for SEO. It’s not just about identifying keywords that are relevant to your business and the subject of your posts, it’s also about knowing where to put them.