
Using Your Company Blog to Build Authority
Want to be know as a ‘thought leader’ in your sector or field? Your company blog is the ideal place to build authority and increase brand awareness in the process. Find out how here:

How To Convince The Boss You Need Blog Content Support
Are you struggling to keep on top of your blog content? Unless you have a large marketing team writing regular blog content is always going to be a challenge. Here we share advice for getting budget for your blog.

Optimising Blog Posts – A Simple Video Guide
If you’re struggling with optimising blog posts this video guide is a great starting point. Learn about headings, keywords, meta descriptions, tags and more here.

Repurposing Blog Content: For An Easy Life!
What can your do with your evergreen blog content to give it a new lease of life and make it work harder for your business blog? Ideas here in this repurposed presentation, sharing ways to maximise your blog content.

How To Find Really Useful Support For Your Blog
Where can you find resources and support to help you make you company blog a success? Here we share a list of online and offline business blog support.

What Will A Company Blog Do For Your Business?
A company blog can support many functions in your organisation but to do this effectively you must understand how this works and align it with your business objectives. All explained here:

A Blog I Wrote: Lead Generation
How can you use your company blog for successful lead generation and for turning those leads into customers? Here we look at sales funnel techniques for your blog.

Blog Content Planning For The Year Ahead
Devoting some time to blog content planning is essential if you want to use your company blog in a strategic way. Here we share tips for getting started and ways your blog can support your business objectives and marketing activities.

A Year Of Delivering Blog Writing Services
Do you struggle with your company blog writing? You’re not alone, even a ‘professional’ ghost blogger finds it hard to prioritise their own blog writing over other core business tasks and jobs.

Ideas For Repurposing Blog Content
Repurposing blog posts into other resources is a great way to getting more mileage out of your blog posts and creating sharable and lead generating content. Here we look at creating infographics and slideshares.